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Why AI Shouldn’t Create Your Brand Messaging

Why AI Shouldn’t Create Your Brand Messaging

by Joe Garrison | Feb 19, 2025 | Moonflower Marketing Archive

Disclaimer: This isn’t an AI hate post. AI is amazing. This post is to help you understand where AI rightly falls in the process of creating effective marketing campaigns. Artificial intelligence is transforming industries at a wild pace. It’s automating workflows and...
Should You Prioritize Your Most Profitable Services?

Should You Prioritize Your Most Profitable Services?

by Joe Garrison | Feb 17, 2025 | Moonflower Marketing Archive

One of my first clients after starting ​Moonflower Marketing​ was my Dad’s law firm. Everyone starts somewhere, right? From the outside, they were a general practice law firm that provided a variety of legal services (Personal Injury, Family Law, Criminal Defense,...
4 Homepage Hacks for Small Business Websites

4 Homepage Hacks for Small Business Websites

by Joe Garrison | Jul 3, 2024 | Moonflower Marketing Archive

Most small business websites are awful. They’re confusing and cluttered. Visitors don’t know what to do or where to go, so you can help them solve their problems. Over the last several years, I’ve developed a few simple practices (hacks?) to simplify homepages for...
3 Ways to Leverage Social Proof to Grow Your Small Business

3 Ways to Leverage Social Proof to Grow Your Small Business

by Joe Garrison | Jun 24, 2024 | Moonflower Marketing Archive

This pest control sales guy was full of sh*t, but he had the right tactic.Every summer, a new, wet-behind-the-ears college bro walks up to my door and knocks.“Hi, I’m Stevo from ACME Pest Control. We service Jan and Larry’s property down the street. Are you noticing...
The 5-Second Rule for Small Business

The 5-Second Rule for Small Business

by Joe Garrison | May 24, 2024 | Moonflower Marketing Archive

In the digital age, first impressions are everything. When a potential customer clicks on your website, you have mere seconds to capture their attention before they decide to leave. This critical window can determine whether you gain a new customer or lose them...
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Next Entries »
  • The Complete Guide to Brand Messaging: How to Say the Right Things So Customers Listen
  • Is Your Expertise Harming Your Business?
  • Are You Overthinking Social Media?
  • 3 Types of Confusion Quietly Killing Your Business
  • Why the LAST thing you want to do is run paid ads.
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