Lawyers are notorious for having terrible marketing strategies. Personally, I think it’s why so many law firms spend exorbitant amounts of money annually on marketing. According to this article: Some personal injury firms, that tend to be very...
Do you remember that scene from Wayne’s World where Wayne (Mike Myers) is bracing himself over top of Cassandra (Tia Carrere) in bed and he’s switching which eye he’s looking at her with while saying, “Camera 1. Camera 2. Camera 1. Camera 2.”? It’s a funny scene!...
“No one trusts a guide without a plan.” J.J. Peterson – StoryBrand Imagine you’re on a fishing tour of Lake Superior. You’ve chartered a boat out of Grand Marais, Minnesota and you’re excited to take on America’s biggest lake. You have been looking forward to...
Did you know you only have between 3-5 seconds to capture your customer’s attention after they click on your website? That might be a generous timeline too! Clearly, speed matters. Your website needs to load fast. However, website load time is a topic for another day...